i love ideas

Tuesday, November 28, 2006

bunch of astra

so i see a lovelyish little astra banner that takes me to a moribund microsite about the various models. they're flogging the 'Sport Switch' functionality - you can go fast at the flick of a switch. what line do they use to desribe this function? A really, really poor one.


Here are just 2 definitions of touch and go:

1. Extremely uncertain or risky, as in It was touch and go after the surgery; we were not sure he'd survive it, or It was touch and go but they finally gave me a seat on the plane. This idiom implies that a mere touch may cause a calamity. [Early 1800s]

2.
a precarious or delicate state of affairs: It was touch and go there for a while during the operation.






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