let's infiltrate the youth. with a crowbar
meet james. he's a regular* guy on myspace. but watch out. in his words, he's:
"going to explode if I don’t tell somebody about the most amazing job I’ve blagged. This is one of those things where you start something as a bit of a joke and then it turns into this 18-wheeler running down a hill with no brakes.
In a nutshell I’ve somehow managed to convince the guys at Müller to put their money where their mouth is as apparently Müller Rice is the tastiest and healthiest snack in the world, ever."
and what's more muller have not only given him this amazing job, they've also created a huge sales promotion campaign around him - including a 4 page advertisement pullout in the national press. what a blagger!anyhoo. i like the idea of muller rice being the best snack in the world. i'm not sure this is the way to execute it.
*by regular, please read ficticious
posted by scott at
9:22 AM
2 Comments:
Speaking of myspace... just read in uh, marketing, that Unilever is launching www.myspace.com/towelboy for Lynx.
I think bryanboy from manila would be keen to add towelboy as a friend, if photos of bare chested boys/men are going to feature in it.
By
Anonymous, at 2:10 PM
towelboy. sounds like a gay superhero.
By
scott, at 2:15 PM
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